Effective Date: January 1st, 2025
1. Our Commitment to Your Privacy
Heritage Psychiatry (“we,” “us,” or “our”) is dedicated to maintaining the confidentiality of your personal and health information. Your privacy is of the utmost importance to us. This Privacy Policy outlines how we collect, use, protect, and disclose the information gathered through our website, www.heritagepsychiatry.com. This policy is in accordance with our legal and ethical obligations, including the Health Insurance Portability and Accountability Act (HIPAA).
2. Information We Collect
We may collect the following types of information through our website:
  • Personal Information You Provide: This includes information you voluntarily submit through our contact forms, appointment request forms, or patient portal registration, such as your name, email address, and phone number.
  • Protected Health Information (PHI): This includes sensitive health-related information you may choose to provide, such as your medical history, symptoms, or insurance information, for the purpose of receiving medical care.
  • Automatically Collected Information: When you visit our website, we may automatically collect non-personal information, such as your IP address, browser type, operating system, and browsing behavior. This information is collected through cookies and similar technologies to help us improve our website’s functionality and user experience.
3. How We Use Your Information
We use the information we collect for the following purposes:
  • To schedule and manage your appointments.
  • To communicate with you about your appointments, test results, or other health-related matters.
  • For treatment, payment, and healthcare operations as permitted by law.
  • To respond to your inquiries submitted through our contact forms.
  • To improve the content, performance, and security of our website.
We will not use your health information for marketing purposes without your explicit written consent.
4. How We Protect Your Information
We implement a variety of robust security measures to protect the confidentiality and integrity of your personal and health information. These measures include:
  • Encryption: Our website uses Secure Socket Layer (SSL) technology to encrypt information transmitted between your browser and our server.
  • Secure Storage: All patient information is stored on secure servers with restricted access.
  • Access Controls: Access to your personal and health information is limited to authorized personnel who require it to perform their job duties.
5. Sharing and Disclosure of Your Information
We do not sell, trade, or rent your personal information to third parties.
Your SMS consent will not be shared to third parties or affiliates for marketing purposes.
We may disclose your information in the following limited circumstances:
  • For Treatment: We may share information with other healthcare providers, labs, or specialists involved in your care.
  • For Payment: We may share information with your insurance company to process claims.
  • Business Associates: We may share information with third-party business associates (e.g., our patient portal provider) who perform services for us. We have agreements with these associates that require them to protect your information according to HIPAA standards.
  • As Required by Law: We may disclose information if required to do so by law, such as in response to a court order or subpoena.
6. Your Rights
You have rights regarding your health information under federal and state law. This includes the right to access, review, and request amendments to your health records. For a complete understanding of your rights, please refer to our full HIPAA Notice of Privacy Practices, which is available at our office, or contact us directly.
7. Cookies
Our website uses “cookies” to enhance your experience. Cookies are small files placed on your computer’s hard drive. You may choose to set your web browser to refuse cookies, but doing so may cause some parts of the website to not function properly.
8. Third-Party Websites
Our website may contain links to other websites. We are not responsible for the privacy practices or the content of these third-party sites. We encourage you to read the privacy policies of any website you visit.
9. SMS Terms
By opting into SMS from a web form or other medium, you are agreeing to receive SMS messages from Heritage Psychiatry. This includes SMS messages for Customer Care. Message frequency varies. Message and data rates may apply.  Message HELP for assistance. Reply STOP to any message to opt out.
10. Changes to This Privacy Policy
We reserve the right to update this Privacy Policy at any time. When we do, we will revise the “Effective Date” at the top of this page. We encourage you to periodically review this page for any changes.
11. Contact Us
If you have any questions about this Privacy Policy or our privacy practices, please contact us at:
Heritage Psychiatry
2300 W White Ave, Suite 106
McKinney, TX 75071 USA
Phone: 972-562-4755
Email: support@heritagepsychiatry.com